The largest product launch in the century-old brand’s history, the Artisan Mini deserved a campaign that could live up to its iconic predecessor’s legacy. Developed from the ground up as KitchenAid’s first truly integrated campaign, Mini Moments is rooted in authentic influencer content f rom around the globe. With reach extending to over 100 million engaged consumers, Mini Moments represents a milestone initiative for this coveted brand.
Website Design | Content Creation | Influencer Outreach + Negotiation | Film | Print | POP | Digital + Social
Hero Film
Hong Kong - Mandy Lee
Berlin - Marta Greber
Paris - Marissa Cox
London - Olivia Purvis
New York City - Patrick Janelle
Los Angeles - Julie Lee
Sydney - Koen
Coming Soon